Category Archives: Pearls

Great Works Wednesday: Brad’s way with rust

Posted on May 16, 2012 by Greg Fine

Brad Walton and I worked for the same advertising agency many years ago. He was one of the graphic designers on staff and I was the copywriter. The agency itself was a dysfunctional mess of ego and assholism. Us worker … Continue reading →

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Great Works Wednesday: My Captivating Saturday Night Date

Posted on May 9, 2012 by Colie McManus

I am a single 27-year-old woman who loves to be active. I am not happy unless I am cramming 17 ½ activities into one day, seeing as many people as possible – burning the candle at both ends. I function … Continue reading →

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Great Works Wednesday: Reno Bike Project – Keep the Good Wheels Turning

Posted on May 2, 2012 by Greg Fine

I had the opportunity to spend several consecutive Saturdays volunteering at a place called the Reno Bike Project. In Reno’s grittier part of town, it’s one of the many businesses redefining 4th Street for the better. RBP has been around … Continue reading →

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Great Works Wednesday: A Blog to Live by, “1001 Rules for My Unborn Son”

Posted on April 25, 2012 by Colie McManus

Some days I truly believe that all of the great sayings have already been written and the challenge is not writing new life rules, but recounting the appropriate rule when it is needed. Being able to simplify lessons, feelings, and … Continue reading →

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Great Works Wednesdays: More than Music: Radiohead at Coachella 2012

Posted on April 18, 2012 by Colie McManus

I sit at my desk today recounting a weekend of incredible sights and sounds. I attended my first Coachella Music Festival and I will never be the same again. I keep trying to convince myself today to simply be happy … Continue reading →

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Great Works Wednesday: Conan’s Farewell Speech Is a Great Kick in the Butt

Posted on April 11, 2012 by Greg Fine

We were recently knocking back the remains from our commuter mugs while setting up for a morning shoot, hashing out how we envisioned the student talent interacting with the typography in the TV spot. The energy was dynamic between the … Continue reading →

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Great Works Wednesdays: Here’s Looking at You Lemon

Posted on April 4, 2012 by Colie McManus

You don’t have to be a photography expert or even a photography enthusiast in order to appreciate the talent that is Lauren Lemon.  She doesn’t just take photos. She creates events and directs the most elaborate scenes, scenes that embody … Continue reading →

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Great Works Wednesday: Joe Goes with the Grandmas

Posted on March 28, 2012 by Greg Fine

My reason for venturing into advertising was singular: it’s a job that celebrates thinking. Along every step of the process, in order for advertising to work as intended, there has to be deep reasoning and unrestrained “what if…?” Done with … Continue reading →

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Arby’s Suffering from Advertising Copycat Syndrome?

Posted on March 13, 2012 by Colie McManus

Suffering from “BNAABOCCSMAU?” or “Big National Ad Agency Borrowed Our Commercial Concept Six Months After Us” Syndrome? No? Well, could you fault us at Ding Communications if we were a bit surprised to see how Arby’s is pitching their Reuben … Continue reading →

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Explicatives About the Cost of Advertising

Posted on February 20, 2012 by Greg Fine

On February 20th, the Northern Nevada Business Weekly will run an issued called, “How to Pick an Advertising Agency.”  The editor asked if I would write an article regarding the issue of cost in advertising.  How much does a business … Continue reading →

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