Category Archives: News

Explicatives About the Cost of Advertising

On February 20th, the Northern Nevada Business Weekly will run an issued called, “How to Pick an Advertising Agency.”  The editor asked if I would write an article regarding the issue of cost in advertising.  How much does a business … Continue reading

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Nothing Embarrassing About $8.5 Mil in Auto Loans

Embarrassing Car Campaign Substantially Helps Greater Nevada Credit Union Grow Q2 Auto Loans. Ron Willard, vp marketing for Ding client Greater Nevada Credit Union was recently quoted in a news article that GNCU booked nearly $8.5 million in automobile loans … Continue reading

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Wrong Size Car Ad Campaign Finds Buyers, Racks Up Awards for Reno Ad Agency

RENO, Nev. – May 26, 2011 – The premise of the advertising campaign was simple: acknowledge the weariness of those who have been stuck driving vehicles that not longer fit their lives. Then present Greater Nevada Credit Union as the … Continue reading

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Who Is Searching for Healthcare -How to Grow Your Patients and Referrals

It’s not new news that nearly 60 percent of the population searches for health related issues on the Internet. But the latest findings from a Pew Internet & American Life Project indicate that you can fine tune your focus on … Continue reading

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The waste of spec work

The Request for Proposal: It has been a staple of the advertising and graphic design new-business world since Madison Avenue was a two-horse dirt lane. For agencies and design firms that create advertising and marketing for corporations and the myriad … Continue reading

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Greater Nevada Credit Union Campaign Awarded Gold ADDY’s

The amusing automotive lending campaign for Greater Nevada Credit Union was awarded two gold ADDYs at the recent American Advertising Federation-Reno honors gala for work produced by Ding Communications. AAF judges recognized the overall “Wrong Size Car” campaign and the … Continue reading

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10 Steps To Better Market Your Medical Practice

“As with any endeavor, a marketing and advertising program is comprised of clearly defined steps that will bring the process into motion. The following will either help you build a successful program, or fine-tune the one you currently have in … Continue reading

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Ding Communications’ Sarah Porter Sharpens Client Skills at SF Seminar

Sarah Porter, Dir. of Account Services at Ding Communications, recently attended the “Managing Client Relationships” seminar in San Francisco. The class was conducted by David Baker of ReCourses Inc., a firm that specializes in management issues for mid-sized advertising agencies. … Continue reading

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Ding Communications’ Greg Fine on W3 Winning team for Kimpton Hotels site

Award Honors Square 1682 Website, a Kimpton Hotels Restaurant Site, Developed and Produced by Full House Marketing Solutions and Studioality The W³ Awards honors creative excellence on the web, and recognizes the creative and marketing professionals behind award-winning sites, videos … Continue reading

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On The Job Education: Essad Joins Ding Communications as Fall Intern

Jessica Essad, a student at the University of Nevada, Reno, has joined Ding Communications as the firm’s intern for the Fall Semester. As part of the company’s intern program, Essad will be introduced to the various disciplines comprising operations at … Continue reading

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