An Overview

How The Bell Works…

Ding Communications was founded in 1998 on the belief that our job is to peer over the horizon for marketing opportunities and create advertising that betters our client’s business and advance their marketing goals. The practice has evolved over the years but the intent remains unchanged. Our Mission Statement summarizes it quite well:

"Ding Communications forges alliances with business professionals, particularly those in the financial and healthcare sectors, who value smart marketing and powerful, behavior-influencing advertising."

We place special emphasis on "forging alliances with business professionals…" for a reason: We do business with people, not companies. Because the relationship is one-to-one and professionally personal, there is a greater level of trust between you and us. Trust is the framework for better communication and stronger work. The accent on the “financial and healthcare sectors" focuses our accumulated marketing and advertising expertise upon these two very dynamic business sectors. We are familiar with these industries on a deeper level, and we have an ingrained understanding of the audiences and personalities that are involved. Finally, "smart marketing and powerful, behavior-influencing advertising." Simply put, a key litmus test for the work Ding produces for you has to impact audience behavior. After being exposed to our work, your audience is expected to shift direction and move toward one that benefits your business.